Charlottesville, VA – August 28, 2022- The Markets of Tiger Fuel are introducing a September special to the menu to welcome UVA football arrival, Coach Elliott, to Charlottesville. The Elliott, featuring sweet ham, bacon, Havarti, lettuce, tomatoes, banana peppers, onions, and honey mustard on a croissant, was hand-selected by the new football coach. For a limited time, customers can purchase this September special to celebrate Coach Elliott’s introduction to UVA and get a taste for his favorite sandwich combination. When ordering online, customers can enter promo code ELLIOTT20 to receive 20% off their purchase.

Tiger Fuel Company president, Gordon Sutton said, “We’re excited to welcome Coach Elliott to Charlottesville by releasing The Elliott during the month of September at our Markets. As a UVA alumnus, I look forward to supporting Coach Elliott and the team during the upcoming football season!”

This featured sandwich will be available at the following Market deli locations: The Market at Bellair, The Market at Ruckersville, The Market at Preston, The Market at Mill Creek, and The Market at Dillwyn.

About The Markets

The Markets are a chain of gourmet-to-go convenience stores owned and operated by Tiger Fuel Company. With nine locations throughout Central Virginia, The Markets flip the traditional gas station model on its head. Customers can fill up their tank while enjoying a world-famous sandwich, piled high with Boar’s Head meats, premium cheeses, locally sourced ingredients, and pillowy French bread. Considered a road-trip worthy stop, The Markets are best known for off-beat local finds, a fresh deli selection and warm, friendly service. With a cult-like following, The Markets have received national recognition in Bon Apetit Magazine, Martha Stewart Living and Taste of the South. Visit tigerfuelmarkets.com